CGDA2021平面设计学院奖

CGDA2021 平面设计学院奖
CGDA Graphic Design Academy Award 2021
背景 Background
当下时代的复杂系统，不同地域的历史、文化、社会环境等由内向外延展了设计的定义，各地区院校对设计专业教学与实践方向已经有了较好的观念革新与亟待的探索，同时在学科建设中作出了正确的统筹思考和综合应对。CGDA Graphic Design Academy Award 2021，暨第五届平面设计学院奖及其精神一直是锐意进取，开放和自由，激发专业教师、设计专业学生对学习的热情。作为建立院校相互交流和提高的平台，以世界的视野观察全球，扩宽院校设计专业的认知边界，全方位、多维度对设计本身作价值判断和界定，不遗余力地发掘并支持设计人才，促进学生坚实迈入社会与市场，实现从崭露头角向专业设计水准跨越，推动教育和产业、行业的无缝对接。

Thedefinition of design has evolved from its essence to extensional meaning due tothe current complex system, diverse history and culture in different areas.Universities have determined their updated concepts and exploring directions ofteaching and practice of design specialty, and provided proper andcomprehensive considerations and solutions in all respects of discipline development.The fifth CGDA Graphic Design Academy Award alwaysadheres to the spirit of "pioneering, open and free" to spark theenthusiasm of teachers and students majoring in design for learning. Theplatform aims to facilitate universities to communicate and improve, observethe world from a global perspective, broaden the vision of design cognition,and make an all-round and multi-dimensional judgment and definition on thevalue of design. We spare no effort to find and support design talents to enablestudents to enter the society and market firmly and make progress frombeginners to professionals, which may promote the seamless link of educationwith industries and sectors.

举办单位 Host Units主办：CGDA
承办：CGDA平面设计学院奖组委会 
官网：www.cgda.hkSponsored by:CGDA 
Undertaken by: Organizing Committee of CGDA Graphic Design Academy Award 
Website：www.cgda.hk

参赛资格  Entry Rules

专业教师 Professional Teachers

参赛对象为全日制院校美术设计专业、成人教育院校、培训机构任职教师。参赛作品必须是近五年创作，即2017年之后创作的作品。

Competitors are theteachers of full-time art design schools, adult education schools and traininginstitutions. The works in competition must be those created in the latest fiveyears, namely those created after 2017.
学生 Students

参赛对象为全日制院校美术设计专业在校研究生、本科生、专升本、大专生和进修生，成人教育院校、高等教育自学考试学生和进修生。2021应届毕业生均可参赛。

Competitors are thegraduates, undergraduates, the students upgrading from junior college touniversity, the students of junior college and advanced students infull-time art design schools and the students through self-taught examinationand advanced students of adult education schools. The graduates of 2021 canparticipate in the competition.

注：参赛作品可以是得到实际应用的设计作品也可以是未得到实际应用的练习作品。
Note: The works in competitioncan be the designed works in practical application or the practice works whichhave not been practically applied.

参赛类别 Competing CategoryA

品牌形象 BrandImage
   标志 Logo
   吉祥物 Mascot
   VI系统 Visual IdentityB 包装设计 PackageDesign
应用包装 Package DesignC 推广用品及出版物 PromotionalDesign & Publication
   书籍、画册、报纸、杂志期刊、概念出版物
   Book, Album, Newspaper, Magazine, Conceptual Publication
   贺卡、邀请卡、机构年报、直邮DM、其他
   Greeting Card, Invitation Card, Institute Annual Report, DirectMail,OthersD 海报设计 Poster Design
   创意海报 Creative Poster
   社会公益海报 PublicBenefit Poster
   文化海报 CulturalPosterE 文字设计  TypefaceDesign
   字体设计 Typeface
   创意字型 LogotypeF 插图设计 IllustrationDesign
手绘插图 Hand-painted illustrations
   数字插画 DigitalillustrationG 环境图形 EnvironmentalGraphic
   导视系统设计 SignSystem Design
   空间图形运用 Spacegraphics     展示设计 Display design

H 多媒体 Multimedia
   网站 Website
   界面（APP及其他电子产品界面）
   Interface（APP& OthersElectronic Product Interface）
   广告影视 Movie,Video Intro
   动画短片 AnimatedShort Film奖

项设置 Award Setting

分别设置金奖、银奖、铜奖、优秀奖及入围奖，CGDA2021平面设计学院奖另设全场大奖，优秀指导教师和奖优秀组织奖。获奖名单将于评选完毕后在官网及各媒体揭晓，入围获奖者均颁发获奖证书，优秀获奖作品将会在官网展示。

Gold award, silver award, bronze award,excellence award and finalist award are set respectively. Whole-scene award,excellent advisor award and excellent organization award are also set in Graphic Design Academy Award CGDA2021. The list of awarded works will bereleased in the official website www.cgda.hk.Certificate of award will be givento all award winners. Excellent awarded works will be shown at officialwebsite.

作品提交 Work Submitted

本次比赛所有的参赛作品一律通过网络邮箱提交，填写并提交《作品登记表》，表格于页面下方下载，邮件名称格式为：参赛者姓名+类别，发送至cgdahk@163.

comAll entries of thiscompetition will be submitted via E-mail.Registration Form of Works shallbe completed and submitted, and the form can be downloaded from www.cgda.hk.The format of E-mail is:  name of contestant +category. Send itto cgdahk@163.com.

品牌形象/海报设计/字体设计/插图设计/环境图形：每件作品需提交作品的电子档，电子文档要求：A4幅面，300dpi，RGB模式，存储格式为JPEG。

Brand image/posterdesign/font design/illustration design/environmental graphic: electronic formof every work shall be submitted,Requirement on electronic form of works: A4size, 300dpi, RGB mode, storage format JPEG.

包装设计：需提交5张以上包装作品的电子档（作品的效果图或实物照片均可），要能体现包装的整体、局部或组合效果。电子文档要求：A4幅面，300dpi，RGB模式，存储格式为JPEG。

Package design:more than 5 packed works in electronic form shall be submitted for every work(design sketch of work or photo of material object). The global, local orcombined effect of packages shall be shown. Requirement on electronic formof works: A4 size, 300dpi, RGB mode, storage format JPEG.

推广用品及出版物：每件作品需提交5张以上作品的电子档（作品的效果图或实物照片均可），要能体现整体设计（包括出版物的封面、内页和局部等设计）。电子文档要求：A4幅面，300dpi，RGB模式，存储格式为JPEG。

Popularizationarticles and publications: more than 5 packed works in electronic form shall besubmitted for every work (design sketch of work or photo of material object).Integrated design (cover, inside pages and local design of publications areincluded) shall be shown. Requirement on electronic form of works: A4size, 300dpi, RGB mode, storage format JPEG.

多媒体/交互设计：网页设计、UI设计、APP设计、广告影视、动画短片、或交互实验设计作品等表现形式不限（提交作品电子档、作品应用链接或动态视频均可，动态演示视频时长不超过5分钟，视频文件大小不超过100M，统一提交格式为mp4格式）

Multimedia/interactivedesign: unlimited website design, UI design, APP design, advertisement andvideos, short animations or interactive experimental design (electronic form ofworks, link of works or dynamic videos; duration of dynamic video shall not belonger than 5 minutes; the size of video shall not be larger than 100M;the uniform format submitted is mp4)

注：参赛者可按个人（小组）意愿提交作品，数量不限，不保证每个类别均有获奖作品产生。

Note: All competitorssubmit their works at their（group）own will. Quantity is unlimited. Some typesof work may be not awarded.

时间安排  Deadline

即日起至2021年12月17日截稿，以组委会收到稿件的时间为准。 
2021年12月24日（圣诞平安夜），在CGDA官网及各媒体公布获奖名单，同期颁发证书。

The deadline isfrom now to December 17, 2021 and will be subject to the time when theorganizing committee receives the document. 
In December 24, 2021（Christmas Eve）, the officialwebsite of CGDA and major media will announce the awards, and thecertificate will be presented at the same period.

参赛费用 Entry Fee

教师单件作品100元/件，系列作品120元/件 
学生单件作品60元/件，系列作品80元/件
CGDA会员参加本届赛事费用减半。

Fee for finaljudgment: 
100 yuan shall be paid for each work of teacher ; 120 yuan shall be paid foreach series work. 
60 yuan shall be paid for each work of student ; 80 yuan shall be paid foreach series work.CGDA members willhave a 50% discount.

付款方式 Payment Methods

支付宝账号：cgdahk@163.com
汇款时请注明作者姓名，同时将汇款凭证拍照（或网络截图），随作品一起发送到指定邮箱。

Alipay account: cgdahk@163.comPlease specifyauthor’s name, photograph payment voucher (or screenshot) and send them to thedesignated E-mail together with the work.

问题咨询 Consulting

WithE-mail：cgdahk@hotmail.com

争议: 对本规则产生的任何疑议，学院奖组委会保留最终解释权，与本次学院奖有关的任何未尽事宜，均由学院奖组委会进一步制定规则并进行解释。主办单位拥有入选作品的展览、出版（含电子出版）、收藏的权利。

Dispute:
As for any doubt for the rules, organizing committee of school award reserves theright of final interpretation. As for any unaccomplished matter relevant to theschool award, organizing committee of school award will make further rules andoffer interpretation. The organizing party is entitled for the rights ofentries’ exhibition, publishing (including electronic publishing) andcollection.

©信息来源与版权归属  CGDA平面设计学院奖